How much money did TD give to Coastal Jazz?

Estimating the jazzfest title sponsorship's value as it heads toward a breakup.

How much money did TD give to Coastal Jazz?
Graphic from Coastal Jazz & Blues Society impact report of 2019
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This article is for entertainment purposes only. I have no inside knowledge of the situation at all.

The value of TD's jazzfest title sponsorship

Lately, I've been thinking a lot about the TD Vancouver International Jazz Festival.

While I caught up on the controversy that surrounds the festival, I saw The Globe and Mail report that TD would end its title sponsorship after 2022.

The news made me wonder: how much money did TD give to Coastal Jazz?

Here's my estimate...